CTA button's are useful tools to use when directing customers to a link to additional information. This can be to a website, a pdf document or link to a form for example.


For your CTA, within this paragraph section, select where you would like to place the CTA button and click 'Add CTA'


This will open the 'HTML Email Button Generator' screen. Under 'button settings' you can change the text, insert hyperlink, text colour, size, style, font and weight.



When inserting your hyperlink, the system will let you know here if this is invalid before saving to ensure the link is correct.


You also have the option here to tick additional information if your link contains any custom UTM tags, if you do not want to track the clicks of the button and if you do not want to append web-activity cookie parameter.

If your link does contain UTM tags and this hasn't been ticked, you will find an error when clicking through the CTA and this will not load the page.
 You can edit the border of the button, this includes radius, weight, style and border colour.You can also edit the position and padding of your button, including left, centre, right, fit to text, rounded edges.

The editor will always display a button preview whilst making changes before you save.
 

Once you are happy with your button, it is important that you click on the 'Add Button' at the bottom of the page to save any changes and insert the button into your chosen location in the text box. If the add button here is greyed out, this is saying the hyperlink is invalid and will not allow you to save this.

Once you have inserted your button there are two ways to edit this, you can click on the button and click on the pencil icon to edit or alternatively click on the 'Edit CTA' within the text editor. Here you can also delete the button by clicking on the bin icon.



This will bring up the same 'HTML Email Button Generator' where we created the button, this will allow you to make changes to the hyperlink, font, style, padding and text. Once happy with the changes here, you can then click 'Update Button'



If you have any questions, feel free to reach out to us through the live chat function available bottom right in your Force24 Platform. Our team is ready to assist you and provide support whenever you need it.