This article explains how SMS charges work and what you need to set up to send SMS campaigns to contacts in other countries.

How much does it cost to send an SMS?

SMS is charged at a fixed rate per SMS page sent. A single send of an SMS may be made up of multiple pages. The charges will have been discussed with you when your SMS sending was set up, and your account manager can remind you what they are.

How do I send SMS campaigns internationally?

To send SMS campaigns internationally, you need to make sure that:

  • The mobile number includes the correct country code.
  • The Address 1 Country field is populated with a value that corresponds to that country code.

For example, if you are sending to a number in the United States (country code +1), a number such as +1(555)123-4567 should be written like this: +15551234567.

Which values can I use in the Address 1 Country field?

The Address 1 Country field must match one of the following values:

  • Australia
  • Austria
  • Belgium
  • Britain
  • Croatia
  • Czech Republic
  • Denmark
  • England
  • Finland
  • France
  • Germany
  • Great Britain
  • Greece
  • Guernsey
  • Iceland
  • Isle of Man
  • Italy
  • Jersey
  • Luxembourg
  • Malta
  • Netherlands
  • Northern Ireland
  • Norway
  • Poland
  • Portugal
  • Republic of Ireland
  • Romania
  • Scotland
  • Spain
  • U.K
  • U.S.A
  • UK
  • United Kingdom
  • United States
  • Wales

Are there any country-specific restrictions?

  • United States: a toll-free number is required.
  • Australia: Sender ID registration is required.

Sending SMS to Australia?

To find out how to register your Sender ID, read our SMS Sender ID Registration for Australia article.

How much does it cost to send to each country?

  • United Kingdom: the standard charge, as agreed in your contract.
  • United States: a monthly rental fee of £25 is charged for the line, in addition to 1.5x the standard charge.
  • Germany, France, Italy and Spain: 2x the standard charge.
  • All other countries: each SMS is charged at 1.5x the standard charge.

Check your contact data

International SMS only works when the mobile number includes the correct country code and the Address 1 Country field matches one of the values listed above.